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Tide Pod Challenge called 'pretty foolish behavior'

Tide Pod Challenge called 'pretty foolish behavior'

The trend has gone viral on social media with videos and memes showing people eating laundry pods.

The challenge had seen people eating "Tide Pods" - a particular brand of detergent capsules used in washing machines - despite the fact that the contents are potentially poisonous to humans.

Talking to CNNMoney, Google stated that "YouTube's Community Guidelines prohibit content that's meant to encourage unsafe activities that have an inherent risk of physical harm".

There's some more context here.

Facebook has also begun removing some Tide Pod Challenge content, including posts on Instagram (owned by Facebook).

Since 2012, there have been about 33,000 calls to the Poison Control Center nationwide for kids under the age of five eating Tide Pods. At the beginning, Tide was mostly anxious about Toddlers eating the pods, and even changed the packaging to make it harder for them to open. YouTube has pulled down videos of the challenge in an effort to curb the spread.

Novak Djokovic and Stan Wawrinka win Australian Open first round matches
Garcia subdued Carina Witthoft 6-3, 7-5, while Pliskova had little trouble in dismantling Paraguayan Veronica Cepede6-4, 6-3. On the men's side, Sam Querrey was ousted after losing, 6-4, 7-6 (6), 4-6, 6-2, to the 80th-ranked Marton Fucsovics.

Doctors and Procter & Gamble, Tide's parent company, have pleaded with parents to make sure teens do not do this.

Ingestion of highly concentrated, toxic detergent products can cause serious injury, CASD said, citing the United States Consumer Product Safety Commission. "DOING LAUNDRY. Nothing else".

Tide is not widely available in Australia but the product in the challenge is similar to others available on Australian supermarket shelves. Like a lot of viral videos, it seems to have started as an internet joke.

The American Association of Poison Control Centers notes that it receives numerous reports each year of young children accidentally ingesting these pods. "They should only be used to clean clothes and kept up, closed and away from children", a Tide spokesperson said in an interview with BuzzFeed.

In March 2017, YouTube channel College Humour posted a short clip 'Don't Eat the Laundry Pods.

The same year, almost 220 teens were reportedly exposed, and about 25 per cent of those cases were intentional, according to data from the American Association of Poison Control Centers.

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